Monday, October 22, 2007

My Future in Blogging - Nailing down my Niche

For those of my readers who don't know, I have another blog:

Metropolitan Mama is a blog geared to moms in their 20's and 30's who are pregnant or who have little ones under age three (although all moms are welcome!). I blog about fitness, fashion, freebies, and general information to help moms navigate the challenges and wonders of early motherhood.

Metropolitan Mama is quickly picking up speed and I'm averaging over 200 hits per week - close to 1000 per month! I attribute my growing readership to many things, but, first and foremost, to the "niche factor." The blog has a very clear and defined audience - and thus the blog has a magnetic affect in drawing readers from my targeted demographic.

I'm having a lot of fun with my MM blog because motherhood is a topic I'm particularly passionate about. I've made some great connections and built some wonderful relationships with other moms from around the country and around the world (Thanks especially to my many readers in Canada and Australia).

I'm thinking about starting yet another "niche" blog (more details later...) - and possibly closing up shop here at Adventures of SS. I'll keep you posted as my plans unfold.

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